In 2023, business leaders are doing something truly revolutionary – they’re outsourcing their digital marketing! Now, before you start thinking “Wait, isn’t that something people have been doing for decades now?”, let me tell you, this is different. This is the future of digital marketing, folks. And I’m here to tell you why business leaders are jumping on the outsourcing bandwagon.
1. The cost of living is skyrocketing and employees are becoming too expensive.
Let’s face it, hiring a full-time marketer is not cheap. Between salaries, benefits, and office space, it can add up quickly. But with outsourcing, business leaders can access the same level of expertise for a fraction of the cost. Plus, they don’t have to worry about paying for that fancy coffee machine in the break room (which, let’s be real, no one uses anyway).
2. Business leaders are realizing they don’t know “jack” about digital marketing.
I mean, sure, they know how to post on Facebook, but when it comes to SEO, video strategies, and all that other fancy digital marketing jargon, they’re lost. But with outsourcing, they can access a team of experts who can guide them through the digital landscape and help them navigate the ever-changing world of online marketing. 
3. It’s the future, and you want to be ahead of the game.
Let’s be real, the world is moving at a breakneck pace and business leaders don’t want to be left behind. By outsourcing their digital marketing, they’re staying ahead of the curve and positioning themselves for success in the digital age. Plus, they can finally start using words like “disrupt” and “innovate” without feeling like frauds.
4. Focus on what you do best – running your business.
Running a business is hard enough without having to worry about creating and managing a digital marketing campaign. By outsourcing, business leaders can focus on what they do best – running their business – and leave the digital marketing to the experts. Plus, they can finally stop pretending to know how to use Canva.
5. Predictable budgeting and ROI.
An outsourced digital marketing partner will allow you to select the services you want and provide measurable impacts on each. For example, you may just want someone to manage your social media channels and email campaigns to stay top of mind with your prospects. Maybe add video one month, and more blogs the next. Outsourcing your digital marketing to a trusted partner will allow you to stay in control of your marketing spend while you measure the impact of your activities without having to scale up on people and marketing technology.
So there you have it, folks. The top 5 reasons business leaders are outsourcing their digital marketing in 2023. And let me tell you, it’s a smart move. Not only will it save them money it will help them stay ahead of the game. Let us show you how our marketing solutions can help you achieve success! Contact us today to get started.
About IN2communications
IN2communications is an award-winning digital marketing and web design agency helping hundreds of B2B organizations create awareness, boost consideration rates and generate sales leads.
Our awesome team provides experienced expertise in the following areas: Creative Strategy, B2B Campaigns, Web Development, Video Production, Social Media, Paid Advertising, SEO, Email Campaigns, Blogging, Presentations, Webinars and remarkable Content Creation.
